Brand Health Check
The Process
The Brand Health Check is a collaborative, multi-step process designed to evaluate your brand from all angles. Here’s how it works:
Questionnaire
Kick off the process by completing a detailed questionnaire about your brand, business, and goals. This helps me understand your current brand landscape and identify areas to focus on.
In Depth Analysis
I'll perform a comprehensive audit examining your brand's visual elements, online presence, customer sentiment, and market position.
Customer & Market Feedback
I’ll analyze customer reviews, feedback, and your market positioning to see how your audience perceives your brand. This step identifies gaps in your messaging or visuals and uncovers opportunities for improvement.
S.W.O.T Analysis
Using your brand data, I'll conduct a SWOT analysis and provide targeted recommendations to strengthen your brand consistency, improve messaging, and help you stand out from competitors.
Audit Results
Finally, I’ll present a clear, actionable Brand Audit Report and Strategic Action Plan in a 1-hour session. Together, we’ll walk through the findings and outline exactly what steps to take to optimize your brand moving forward.
What You'll Get
By the end of the Brand Health Check, you’ll have:
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A detailed Brand Audit Report, including:
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Brand Consistency Check: Evaluation of your logo, colors, and messaging across platforms.
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Visual Identity Audit: Aesthetic and usability analysis of your branding assets.
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Website & Digital Presence Review: Insights into how your online presence reflects your brand.
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Competitor Analysis: A breakdown of your competitors and how you can differentiate.
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Customer Perception Analysis: Key insights from customer feedback and reviews.
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Market Positioning Assessment: Analysis of how well you’re positioned to attract your ideal audience.
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Messaging & Tone Review: Feedback on your brand’s voice and how it resonates with your audience.
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A comprehensive SWOT Analysis to identify your strengths, weaknesses, opportunities, and threats.
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A Strategic Action Plan with personalized recommendations to address gaps and take your brand to the next level.
Your Investment: $507.60
That includes the full audit of your brand's identity, messaging, and digital presence; a comprehensive Brand Audit Report and Strategic Action Plan tailored to your business and 3+ hours in consultation to review findings and suggest next steps.
Why You Need This Audit
Your brand is the face of your business, and ensuring it’s performing at its highest level is critical to your success. Here’s why a Brand Health Check is a must-have:
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Uncover Inconsistencies: Identify gaps in your visuals and messaging that could be confusing your audience.
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Gain Insight into Perception: Understand how customers and the market view your brand and where you can improve.
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Find Opportunities to Shine: Discover what sets you apart from competitors and how to leverage it.
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Build a Strategic Roadmap: Walk away with a clear, actionable plan for improving your brand and aligning it with your business goals.
Who Is This Service For?
If you've been asking "Why isn't my brand working as hard as I am?"—this service is your answer.
The Brand Health Check is perfect for small business owners and entrepreneurs who:
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Feel like their brand isn’t connecting with their audience or standing out in their industry.
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Are struggling to meet business goals and suspect their branding might be holding them back.
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Want a clear, actionable roadmap to improve their brand’s consistency, messaging, and overall performance.